Creating e-commerce store is a multi-step process, there are many stakeholders involved: designers, developers, payment gateways, bank etc. But it doesn’t have to be so complex.

That’s where – e-commerce platform fits.

It has the best features from main e-commerce providers like Amazon, Alibaba and Shopify. Businesses are able to create store and publish products in matter of minutes.

Features of acts as a merchant of records for the sellers. Entire compliance procedure is on the side of the platform. That’s why approving new stores is almost instant.

Most notable features:

  • CRM integrations
  • API
  • Payment Links for Instagram, Facebook and other networks
  • Inventory management
  • Deliveries
  • Calculating taxes
  • Invoicing
  • KYC flow for buyers and sellers
  • SMS & Phone verifications
  • Abandoned cart flow
  • Messaging system

Key Advantages

The primary advantage of is that it reduces time to market (TTM) for sellers. Initial investment is close to zero, no need for developers, designers or high setup fees.

For buyers it’s the ability to find a broad offering of products and services and order/pay them through one unified experience.


Platform posses API and detailed documentation. For most popular programming languages it has SDK packages.

In the background for developers it has webhooks, and no-code integrations with Zapier and Make.

Tech stack

The main backend is done in the Laravel framework. A couple of subportals and micro-services are coded in Node.js and Express framework. On the front end, we used Vue.js, TailwindCSS, and Livewire.